Whenever you surf the web, sophisticated algorithms are tracking where you go, comparing you with millions of other people. They're trying to predict what you'll do next: Apply for a credit card? Book a family vacation?
Thousands will pack into the Staples Center in Los Angeles this weekend for a championship final event. It's not an uncommon scene for the center as it's home to the Los Angeles Lakers, but this weekend it's not the Lakers who are taking center court.