Gov. Rick Scott and the state tourism-marketing agency continue to push lawmakers to boost marketing dollars to $100 million next year, a figure well above what the House and Senate have budgeted for Visit Florida.
As diplomatic relations improve between Cuba and the U.S., more and more people are traveling to the island nation. Among them is WJCT business analyst John Burr, who traveled there recently with a group from his church.
A hurricane that hit North Florida, the continued spread of the mosquito-borne Zika virus and a horrific massacre in Orlando haven't slowed the appeal of the Sunshine State for tourists, according to state officials.