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UNF Students Create User-Friendly Lobbyist Database For Jacksonville

Lindsey Kilbride

With the help of some University of North Florida students, Jacksonville residents now have an easier time finding out who’s lobbying city officials.



A lobbyist is anyone paid to influence an elected official. When a big company comes to town, they may send a lobbyist along too. And in Jacksonville it’s law for all lobbyists to register, says Carla Miller, the city’s Ethics Director.

“What you have to realize is that it has to be useful for the citizens. There’s no use gathering up all this data if citizens can’t find out any information and it’s not useable for them,” she says.

She says the old system wasn’t useful. Every time a lobbyist took on a new client or issue, they had to register it, in person at City Hall.

Credit Lindsey Kilbride / WJCT News
Legislative Services at Jacksonville's City Hall houses binders of past and present lobbyists.

In the Legislative Services Department at City Hall Thursday, Miller pulled out a six-inch-thick binder from a library full of them. The spine read “Current Lobbyists A-L.”  

She says if a resident wanted to research a particular lobbyist, most of it had to be done in person. Online, people could navigate Word Documents, but it wasn't easy to research a lobbyist's history.

Miller says creating a user-friendly database was estimated to cost $100,000. That’s when UNF computing students, including Jeff Gouge, stepped in. Their software lets people search on the front end and helps lobbyists add records on the back end.

“[The database] needed more automation, needed just a little bit more transparency,  and needed it to be easier on the city staff, so they didn’t have to spend all their day doing paperwork,” Gouge said.

People can search the database on the city’s website by issue, lobbyist or client.

Lindsey Kilbride was WJCT's special projects producer until Aug. 28, 2020. She reported, hosted and produced podcasts like Odd Ball, for which she was honored with a statewide award from the Associated Press, as well as What It's Like. She also produced VOIDCAST, hosted by Void magazine's Matt Shaw, and the ADAPT podcast, hosted by WJCT's Brendan Rivers.