The intensely popular "Beyond Van Gogh: The Immersive Experience" will extend its stay in Jacksonville through Nov. 27, three weeks longer than initially planned.
The show uses projection technology and an original musical score to immerse visitors within 300 Van Gogh artworks, including "The Starry Night," "Sunflowers" and "Cafe Terrace at Night."
"Beyond Van Gogh" opened last week at the newly named NoCo Center, short for "North Core." The space is the former First Baptist Church of Jacksonville’s main auditorium at 712 N. Hogan St.
The show's producer, Paquin Entertainment Group, said it is extending the show based on "high demand and immense popularity."
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“We are so grateful and of course honored by the audience’s positive reaction and enthusiasm toward the experience,” Producer Justin Paquin said in a news release Tuesday.
The traveling art exhibit has drawn acclaim worldwide and sold more than 4 million tickets. The exhibit covers more than 30,000 square feet and displays Van Gogh's work on screens as part of an immersive experience.
"Van Gogh's art comes to life by appearing and disappearing, flowing across multiple surfaces and heightening the senses with their immense detail," the show's website says.
Tickets for "Beyond Van Gogh: The Immersive Experience" are available at vangoghjacksonville.com