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Shankar Vedantam

Shankar Vedantam is the host and creator of Hidden Brain. The Hidden Brain podcast receives more than three million downloads per week. The Hidden Brain radio show is distributed by NPR and featured on nearly 400 public radio stations around the United States.

Vedantam was NPR's social science correspondent between 2011 and 2020, and spent 10 years as a reporter at The Washington Post. From 2007 to 2009, he was also a columnist, and wrote the Department of Human Behavior column for the Post.

Vedantam and Hidden Brain have been recognized with the Edward R Murrow Award, and honors from the American Association for the Advancement of Science, the Society for Personality and Social Psychology, the International Society of Political Psychology, the Society of Professional Journalists, the National Association of Black Journalists, the Austen Riggs Center, the American Psychoanalytic Association, the Webby Awards, the Pennsylvania Associated Press Managing Editors, the South Asian Journalists Association, the Asian American Journalists Association, the Pennsylvania Newspaper Association, the American Public Health Association, the Templeton-Cambridge Fellowship on Science and Religion, and the Rosalynn Carter Mental Health Journalism Fellowship.

In 2009-2010, Vedantam served as a fellow at the Nieman Foundation for Journalism at Harvard University.

Vedantam is the author of the non-fiction book, The Hidden Brain: How our Unconscious Minds Elect Presidents, Control Markets, Wage Wars and Save Our Lives. The book, published in 2010, described how unconscious biases influence people. He is also co-author, with Bill Mesler, of the 2021 book Useful Delusions: The Power and Paradox of the Self-Deceiving Brain.

  • In the months since the spread of the coronavirus, stories of selfishness and exploitation have become all too familiar: people ignoring social distancing guidelines, or even selling medical equipment at inflated prices. Most of our public and economic policies take aim at these sorts of people — the wrongdoers and the profiteers. But is there a hidden cost to the rest of us when we put bad actors at the center of our thinking? Do the measures we put in place to curtail the selfish inadvertently hurt our capacity to do right by others?
  • Commencement ceremonies allow us to take stock of what we've accomplished and where we're headed. This is one of the key opportunities that students and families have lost, as social distancing precautions lead schools to cancel in-person graduations. In this "commencement address," recorded at the request of the public radio program 1A, Shankar Vedantam offers thoughts on what it means to mark such a milestone at this moment, and how graduates can use the disruption caused by the pandemic to think about their lives in new ways.
  • An abundance of choices is a good thing, right? In the United States, where choice is often equated with freedom and control, the answer tends to be a resounding 'yes.' But researchers say the relationship between choice and happiness isn't always so clear-cut. This week, we talk with psychologist Sheena Iyengar about making better decisions, and how she's thinking about the relationship between choices and control during the coronavirus pandemic.
  • On this week's radio show, we trace the history of fake news. Plus, in a time when accurate information is so important, we ask who ultimately bears the cost when no one wants to pay for local news.
  • Amidst the confusion and chaos of the COVID-19 pandemic, many of us have sought out a long-trusted lifeline: the local newspaper. Though the value of local journalism is more apparent now than ever, newspapers are not thriving. They're collapsing. For many communities, this means fewer local stories and job losses. But new research suggests there's another consequence that's harder to spot — one that comes with a hefty price tag for residents. This week on Hidden Brain,we return to a 2018 episode that's acutely relevant today and ask, who bears the cost when nobody wants to pay?
  • Confined to our homes, many of us are experiencing a newfound appreciation for our social relationships. What we may not realize — and what physicians and researchers have only recently started emphasizing — is the importance of these connections to our physical health. This week, we talk with former U.S. Surgeon General Vivek Murthy about why he considers loneliness a matter of public health, and how we can all deepen our social ties.
  • From stone statues to silicone works of art, we have long sought solace and sex from inanimate objects. Time and technology have perfected the artificial lover: today we have life-size silicone love dolls so finely crafted they feel like works of art. Now, with the help of robotics and artificial intelligence, these dolls are becoming even more like humans. This week, we revisit our 2019 story about the history of the artificial lover, and consider what love and sex look like in the age of robots.
  • We all know people who prefer to follow the rules, and others who prefer to flout them. Psychologist Michele Gelfand defines these two ways of being as "tight" and "loose." She says the tight/loose framework can help us to better understand individuals, businesses, and even nations. This week, we look at the core traits of tight and loose worldviews, and how they may shape our lives — from interactions with our spouses to global efforts to fight the coronavirus.
  • A silver lining of social distancing: you may have more time and space to pursue the projects you've bookmarked on your web browser. Whether your goal is to build a barn door or to update your makeup routine, online tutorials have made it easier than ever to bring the world into your living room or kitchen or bedroom. But a curious thing can happen when we watch experts doing expert things. This week, we explore the dangers and the delights of vicarious living, with a favorite episode from 2019.
  • What helps to contain an epidemic? A study of the Ebola crisis suggests that patients' trust in health workers can encourage patients to report illnesses and receive treatment.