tourism

Civil rights groups say Gov. Ron DeSantis' policies are hostile toward people of color and the LGBTQ-plus community.

Florida’s tourism agency Visit Florida estimated a record 37.9 million travelers into the state during the first quarter of 2023.

Visit Jacksonville has unveiled a new marketing campaign designed to position the city as a decidedly different take on the Sunshine State.

An LGBTQ advocacy group has issued a travel advisory warning people from coming to the state for business, pleasure or relocation.

Michael Corrigan, president and CEO of Visit Jacksonville, says local tourism groups could suffer if the Legislature cuts funding to Visit Florida.

Visit Florida is spending $1 million on a campaign to show the state was not “completely destroyed” by the storm and is open for enjoyment.

Global inflation and lengthy visa-processing times are hurting international tourism in the Sunshine state.

Visit Florida estimates the state attracted 35 million travelers during the third quarter, a 6.9% increase from 2021. The estimate was also 8% above the same period of 2019, before the pandemic.

Clay County leaders are eyeing major tourism improvements that could include everything from a huge waterfront shopping district to a major convention center and parks.

A new report from the American Hotel and Lodging Association as well as Kalibri Labs shows Jacksonville outperforming the national average when it comes to generating revenue above 2019 numbers.